AI Disclaimer & Limitation of Liability

Important terms regarding AI-generated content

Mandatory Legal Disclaimer

This AI Disclaimer ("Disclaimer") is a legally binding agreement between you ("User," "You," or "Your") and 5S Reviews ("Company," "We," "Us," or "Our"). This Disclaimer supplements and forms an integral part of our Terms of Service. By using any AI-powered features of our platform, you unconditionally accept all terms, conditions, limitations, and disclaimers contained herein.

1. Definitions

For the purposes of this Disclaimer:

  • "AI Content" means any text, responses, suggestions, analyses, or other outputs generated by artificial intelligence systems through our platform
  • "AI Services" means all AI-powered features including but not limited to review response generation, sentiment analysis, and brand voice learning
  • "Published Content" means any AI Content that you choose to post, publish, or send to any third party, including Google Business Profile review responses
  • "User Content" means data, information, and materials you provide to our platform to train or customize AI outputs

2. Nature and Limitations of AI Technology

Important Understanding

Artificial Intelligence, including Large Language Models (LLMs) used in our services, are statistical prediction systems. They do NOT possess understanding, judgment, reasoning, or consciousness.

2.1 How Our AI Works

Our AI Services use third-party language models (including OpenAI GPT-4 and Anthropic Claude) to:

  • Generate suggested responses to customer reviews
  • Analyze sentiment and extract keywords from reviews
  • Learn and adapt to your brand voice (RAG technology)
  • Apply configured rules and restrictions to outputs

2.2 Inherent Limitations

YOU EXPRESSLY ACKNOWLEDGE AND UNDERSTAND THAT AI SYSTEMS:

Can produce hallucinations

Generating false, fabricated, or misleading information that appears factually correct

Have no real understanding

AI processes patterns in text without comprehending meaning, context, or consequences

Cannot verify accuracy

AI cannot fact-check its own outputs or verify claims against reality

May exhibit biases

AI systems may reflect biases present in their training data

Are unpredictable

The same input may produce different outputs at different times

Cannot follow rules perfectly

Despite configured restrictions, AI may occasionally violate safety guidelines

3. Complete Disclaimer of Warranties

ALL AI SERVICES AND AI CONTENT ARE PROVIDED "AS IS" AND "AS AVAILABLE" WITHOUT WARRANTY OF ANY KIND.

TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, THE COMPANY EXPRESSLY DISCLAIMS ALL WARRANTIES:

No Warranty of Accuracy

We make no representations that AI Content will be accurate, correct, complete, current, or reliable.

No Warranty of Suitability

We make no warranty that AI Content will be suitable, appropriate, or safe for your specific use case.

No Warranty of Non-Infringement

We make no warranty that AI Content will not infringe third-party intellectual property or other rights.

No Warranty of Compliance

We make no warranty that AI Content will comply with laws, regulations, or platform policies.

4. User Responsibilities and Obligations

Your Mandatory Obligations

As a user of our AI Services, you have affirmative obligations that cannot be delegated to AI systems.

4.1 Review Requirement

YOU MUST review, verify, and approve ALL AI Content before publishing or using it for any purpose:

  • AI-generated responses are SUGGESTIONS ONLY and require human review
  • You will read every AI-generated response in its entirety before publishing
  • You will verify all factual claims, promises, and statements in AI Content
  • You will edit AI Content as necessary to ensure accuracy and appropriateness
  • The "auto-approve" feature does NOT absolve you of responsibility for Published Content

4.2 Compliance Obligations

YOU are solely responsible for ensuring Published Content complies with:

  • All applicable federal, state, local, and international laws
  • Google Business Profile terms of service and review response policies
  • Industry-specific regulations (healthcare, finance, legal, etc.)
  • Consumer protection and advertising regulations
  • Defamation, libel, and slander laws

5. Exclusion of Liability

5S REVIEWS SHALL NOT BE LIABLE UNDER ANY CIRCUMSTANCES FOR:

Any errors, inaccuracies, false statements, or misleading information in AI Content

Any defamatory, libelous, offensive, or inappropriate content generated by AI

Damage to your business reputation, brand, or customer relationships

Legal claims, lawsuits, regulatory actions, or government investigations

Financial losses, lost revenue, lost profits, or lost business opportunities

Violations of third-party intellectual property, privacy, or other rights

Unintended promises, commitments, discounts, or offers made in AI Content

Customer disputes, complaints, or demands arising from Published Content

Suspension or termination of your Google Business Profile or other accounts

Any indirect, incidental, special, consequential, or punitive damages

6. Assumption of Risk

BY USING OUR AI SERVICES, YOU VOLUNTARILY AND KNOWINGLY ASSUME ALL RISKS ASSOCIATED WITH AI-GENERATED CONTENT.

You expressly acknowledge and assume the following risks:

  • Risk of publishing incorrect, misleading, or false information to your customers
  • Risk of making unintended promises, commitments, or guarantees
  • Risk of offending or alienating customers through AI-generated content
  • Risk of damaging your business reputation or brand image
  • Risk of legal liability for defamation, libel, or false advertising
  • Risk of regulatory violations and associated penalties
  • Risk of AI producing biased, discriminatory, or inappropriate content

7. Indemnification

YOU AGREE TO FULLY INDEMNIFY, DEFEND, AND HOLD HARMLESS THE COMPANY FROM ALL CLAIMS ARISING FROM AI CONTENT.

You agree to indemnify, defend, and hold harmless 5S Reviews, its officers, directors, employees, and agents from any claims arising from:

  • Your use of AI Services or AI Content
  • Any Published Content, whether modified by you or not
  • Any breach of this Disclaimer or our Terms of Service
  • Your failure to review, verify, or approve AI Content before publication
  • Any third-party claims arising from AI Content you published
  • Your violation of any applicable laws, regulations, or third-party rights

8. No Professional Advice

AI-GENERATED CONTENT DOES NOT CONSTITUTE PROFESSIONAL ADVICE OF ANY KIND.

AI Content is NOT and should NEVER be construed as:

Legal Advice

For legal matters raised in reviews, consult a licensed attorney.

Medical Advice

For health-related matters, consult qualified healthcare professionals.

Financial Advice

For financial matters, consult licensed financial advisors.

Tax Advice

For tax-related matters, consult qualified tax professionals.

9. Third-Party AI Providers

Our AI Services utilize third-party AI providers including:

  • OpenAI - GPT-4, GPT-3.5 Turbo language models
  • Anthropic - Claude language models
  • Pinecone - Vector database for RAG functionality

YOU ACKNOWLEDGE AND AGREE THAT:

  • We do not control the underlying AI models and cannot guarantee their behavior
  • Third-party providers may update, modify, or change their AI systems without notice
  • We are not liable for any failures, errors, or issues with third-party AI services
  • Your data may be processed by third-party AI providers in accordance with their privacy policies

10. AI Training Data Usage

How We Use Your Data to Improve AI

By using our AI Services, you grant us permission to use anonymized versions of your review data and AI-generated responses to train and improve our machine learning models.

10.1 Data Anonymization Process

When you disconnect a location or delete your account, we anonymize your data by:

  • Replacing reviewer names with "Anonymous"
  • Removing reviewer profile photos and unique identifiers
  • Clearing your account email and authentication tokens
  • Removing Google-specific identifiers that could link data back to your profile

10.2 Retained for Training

The following anonymized data may be retained indefinitely for AI training purposes:

  • Review text content (with all personal references removed)
  • Star ratings
  • AI-generated responses (anonymized)
  • User edits to AI responses (for improving output quality)

Complete Deletion Option

If you wish to have all data permanently deleted, including anonymized training data, you must contact us at support@5sreviews.com before disconnecting your location. Once data is anonymized, it cannot be identified for deletion.

11. Known AI Limitations

You acknowledge the following known limitations of current AI technology:

Hallucinations

AI may generate content that sounds plausible but is factually incorrect, made up, or based on non-existent information.

Inconsistency

AI may produce different outputs for similar inputs, and may contradict itself within or across responses.

Bias

AI systems may reflect biases present in their training data, potentially producing content that is discriminatory or insensitive.

Rule Violations

Despite safety guardrails and custom rules, AI may occasionally produce outputs that violate configured restrictions.

Context Limitations

AI cannot truly understand your business context, customer history, or the specific circumstances surrounding each review.

12. Compliance and Regulatory

YOU are solely responsible for ensuring that your use of AI Services and any Published Content complies with all applicable laws:

  • Federal Trade Commission (FTC) guidelines on advertising and endorsements
  • Health Insurance Portability and Accountability Act (HIPAA) for healthcare businesses
  • Financial Industry Regulatory Authority (FINRA) rules for financial services
  • State consumer protection laws
  • Industry-specific regulations applicable to your business
  • Platform-specific terms (Google, Yelp, etc.)

13. Maximum Liability Cap

Maximum Liability Limitation

IN NO EVENT SHALL OUR TOTAL LIABILITY TO YOU FOR ALL DAMAGES, LOSSES, AND CAUSES OF ACTION ARISING FROM AI SERVICES OR AI CONTENT EXCEED THE GREATER OF: (A) THE AMOUNT YOU PAID US IN THE SIX (6) MONTHS IMMEDIATELY PRECEDING THE CLAIM, OR (B) ONE HUNDRED DOLLARS (USD $100.00).

14. Severability

If any provision of this Disclaimer is found to be invalid, illegal, or unenforceable by a court of competent jurisdiction, such finding shall not affect the validity of the remaining provisions. The invalid or unenforceable provision shall be modified to the minimum extent necessary to make it valid and enforceable while preserving the parties' original intent.

15. Acknowledgment and Acceptance

By Using Our AI Services, You Confirm That:

  • You have read and understood this entire AI Disclaimer
  • You accept all terms, conditions, limitations, and disclaimers contained herein
  • You acknowledge the inherent risks and limitations of AI technology
  • You accept sole responsibility for reviewing and approving all AI Content before publication
  • You agree to indemnify and hold harmless the Company from all claims arising from AI Content
  • You understand that AI Content is provided without warranty of any kind
  • You voluntarily assume all risks associated with using AI Services
  • You consent to anonymized review data being retained for AI training purposes

If you do not agree to any part of this Disclaimer, you must immediately stop using our AI Services. Continued use after becoming aware of this Disclaimer constitutes your acceptance of all terms herein.

Contact Information

5S Reviews - Legal Team